Have you ever found yourself sitting at your computer, trying to write something on your blog, sitting there for an hour and still couldn’t even start? In this article I collected all the things you need to start and write a blog post in less than 30 minutes. 1. Set a goalSet a goal for why are you writing the post. Is it to generate leads with a hook-offer? Is it for customer activation? Offer awareness? Decide why you need that blog post, and it will make writing the content much so much easier. 1 minute 2. Choose a topicNext, you have to decide under which topic you want to create a post. This depends on the goal you have set. To choose the right topic, you have to do some research. You have to know:
3. Choose a post typeThere are several post types you can use. There are list posts, interviews, how-to posts, case studies, etc. I will go through a number of effective post types in a later lecture. 2 minutes 4. Edit your post
If you include a button in your call to action image, you will have more conversions. People are used to clicking on buttons even if they could click anywhere else on the picture. Make sure that your call to action has a button to maximize your efforts. About CTA placement: you don’t have to insert your call to action at the end of the post. Choose a placement where it’s relevant. 3 minutes
3 minutes
3 minutes Read more: How do I get my businesses listed on Siri?
You have to be sure that the body of your blog post delivers 100% on that promise. If you make a promise in the headline, and don’t deliver in the rest of the post, it will destroy your blog’s reputation. You also have to be sure that the post is complete on the topic you promised. Add more images, videos, audios, examples, or internal and external links for more explanation. 15 minutes
Break the content into smaller chunks using bulleted lists, numbered lists, bold sub-headings, and a lots of white space. 1 minute Conclusion:If you plan a post, it will be easier and faster to execute. Start every posts by determine the goal, the type, and the category. Then develop the content from the CTA to the headline. Create the post. Repeat.
Share this article if you liked, and leave a comment bellow! Read more: 3 Human-Centered Design Process Tips for Product Managers
1 Comment
|