Analysts have uncovered around 25,000 iOS applications that utilization old adaptations of a mainstream organizing library, abandoning them open to aggressors on the same system survey encoded activity. The bug influences Secure Sockets Layer (SSL) code in AFNetworking, a systems administration library engineers can use to construct segments of iOS applications. The system has been redesigned three times in the previous six weeks, tending to various SSL defects that leave applications defenseless against man-in-the-center assaults.
The most recent variant of AFNetworking, 2.5.3, fixes a shortcoming in the library’s space name approval procedure. SourceDNA, the security firm that found the repetitive defect, said on Friday that no less than 25,000 applications are as yet running an obsolete variant. “In the event that you are utilizing AFNetworking (any variant), you must move up to 2.5.3,” SourceDNA said. “Likewise, you ought to empower open key or testament based sticking as an additional safeguard. Neither of these diversion over SSL bugs influenced applications utilizing sticking.” Read more: 3 Things You Can Learn from HubSpot's Sidekick Clarifying the bug, SourceDNA included: “Space name approval could be empowered by the validatesDomainName banner, however it was off naturally. It was just empowered when endorsement sticking was turned on, something excessively couple of designers are utilizing.” The net result for end clients is that an assailant on the same wi-fi system could decently effectively see information in travel, which ought to generally have been scrambled. “Since the area name wasn’t checked, everything they needed was a legitimate SSL declaration for any web server, something you can purchase for $50,” Source DNA said. To some degree strangely, the bug seems to have crawled once more into the 2.5.2 discharge regardless of the same issue being tended to in a former rendition. According to AFNetworking’s report on GitHub a week ago, the library’s default security strategy now accepts the area name and doesn’t approve against stuck testaments or open keys. The bug in the 2.5.2 discharge was found by a security engineer at Yelp, one of numerous organizations that utilization the library. Security specialists taking a gander at past SSL bugs in the library have noticed that other prominent applications, for example, Pinterest, Heroku, and Simple utilized it for OS X and iOS applications. Read more: 3 Things You Can Learn from HubSpot's Sidekick
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Have you ever found yourself sitting at your computer, trying to write something on your blog, sitting there for an hour and still couldn’t even start? In this article I collected all the things you need to start and write a blog post in less than 30 minutes. 1. Set a goalSet a goal for why are you writing the post. Is it to generate leads with a hook-offer? Is it for customer activation? Offer awareness? Decide why you need that blog post, and it will make writing the content much so much easier. 1 minute 2. Choose a topicNext, you have to decide under which topic you want to create a post. This depends on the goal you have set. To choose the right topic, you have to do some research. You have to know:
3. Choose a post typeThere are several post types you can use. There are list posts, interviews, how-to posts, case studies, etc. I will go through a number of effective post types in a later lecture. 2 minutes 4. Edit your post
If you include a button in your call to action image, you will have more conversions. People are used to clicking on buttons even if they could click anywhere else on the picture. Make sure that your call to action has a button to maximize your efforts. About CTA placement: you don’t have to insert your call to action at the end of the post. Choose a placement where it’s relevant. 3 minutes
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3 minutes Read more: How do I get my businesses listed on Siri?
You have to be sure that the body of your blog post delivers 100% on that promise. If you make a promise in the headline, and don’t deliver in the rest of the post, it will destroy your blog’s reputation. You also have to be sure that the post is complete on the topic you promised. Add more images, videos, audios, examples, or internal and external links for more explanation. 15 minutes
Break the content into smaller chunks using bulleted lists, numbered lists, bold sub-headings, and a lots of white space. 1 minute Conclusion:If you plan a post, it will be easier and faster to execute. Start every posts by determine the goal, the type, and the category. Then develop the content from the CTA to the headline. Create the post. Repeat.
Share this article if you liked, and leave a comment bellow! Read more: 3 Human-Centered Design Process Tips for Product Managers Are you not aware about the SEO tools? If you write blogs and you want to rank your website on the 1st page of Google then you need to know these 6 important types of SEO tools. So, read my full article it will tell you the important types of SEO.
There are many types of categories of SEO tools which you need to know before start blogging to rank your website on Google 1st page. Read more: Content vs SEO What’s More Important? Categories of SEO toolsAs I mentioned above, SEO tools are not only important for the agencies and consultants and big branded companies. These tools are that much important, because of that SEO tools these big brands are now big and famous. Before some time these brands were also small as your brand but they used these SEO tools and then with the tools they achieved the success. According to me, there are 6 important types of SEO tools to manage SEO of your website. Do let me know in the comment box if you know some better types of SEO tools. * Keyword Analysis *Rankings *Content Ideas *Link Building *Link Removal *Technical SEO For you, I have tried my best to tell you free SEO tools because if you can get your website on Google’s 1st page then, why to pay money for paid and premium SEO tools. 1. KeyWord Analysis ToolNeil Patel stated that “Without keyword, there is no meaning of SEO”. Well, keywords are the most important SEO tools for the website because keyword guides search engine users to your website. If you will put keywords in the article of your blog then Google will rank it high. Now, I will tell you keyword analysis tools and teach you how to use it properly. So, you won’t make a mistake and you can rank your website higher. It is a free tool which helps you to find the best keywords to compete with your competitors and rank higher from them. 2. Rankings ToolIt is the tool which lets you know where is your website ranking now and it is very important for you to know. If your website isn’t ranking higher then, you need to work hard and smartly upon that. So, this tool is very important for you. So, download the tool it will help you definitely. It is a free tool provided by Google and it is the best and top tool for ranking purpose. So. just try 1 time and you will be satisfied with it. 3. Content Effectiveness ToolIt is the tool which is my favourite and most of the people’s favourite and the best. Do you know why this tool is favourite of most of the people? Because it works so efficient and good that people can’t live without installing it. It not only keep your website relevant and engaging but also optimizes for search engines. This tool is used as if you are struggling for content ideas. Put the search term you want to rank for or use it to generate a topic for your content. Read More: Linkbox.pro is Backlink Checking Tool This tool will mainly be used to identify the outdated content of your website based on date. 4. Link Building ToolLink building tool is very very important for your website to get higher rank results on the search engine and this tool will help you to build links for your website. Without building links your website can’t rank higher and you have build links and everybody builds links who are on the 1st page of search engine . With this tool you create link with another website and people who visits that website they will also get link of your website and you have to create links as many as you can and from there your website will start ranking higher. This tool checks your broken links and removes them because they can harm your website and also checks backlinks(links) of your website as I told backlinks are very necessary for your website. 5. Link Removal ToolThis tool is necessary for those whose website is penalised from Google’s Penguin Algorithm. It is time-consuming you can’t see this tool it works on your website. It is not only for the people who are penalised from Google . Use this it will be for your safety purpose. It is really good. 6. Technical SEO Tool Able to edit or dig something on the back-end page of your website, is there any problem with your website? This tool will help you to edit and repair all stuff of your website in the back-end. You don’t have to do anything. It will fix everything. So, these were the 6 important types of SEO tools. Thnx for reading my post. I hope you liked my post. Read more: 3 Major Problems With Your Website Content While social media is now widely acknowledged as being a necessary component to every business’s marketing strategy, the idea that your sales team should be leveraging social media to help improve sales is a concept that has only recently begun catching on. If your sales team isn’t using social media, then they certainly should now that certain facts have come to light. A recent study by the Aberdeen Research Group revealed that sales representatives that used social selling as a strategy were 79 percent more likely to reach their quota than those who didn’t leverage social selling. Guess what the industry average of representatives that reached their goal was – 43 percent. The following are 5 additional reasons why your sales team should be using social selling as a part of their sales process: Shortening the Sales CycleThe sales cycle has become shorter with the advent of inbound marketing. Buyers do most of the work themselves in terms of becoming acquainted with your products and services as well as doing all the necessary research in order to properly inform them about your brand. Much of this research is done via social media. Prospects will engage in social media by asking their peers questions about your brand. Your sales team should be monitoring this type of social activity, which often happens in forums, in order to respond to any questions or conversations. Just be sure that the responses are thoughtful, useful, and not just product pitches. Generating More LeadsBy establishing a presence on social media, your sales team will be able to better identify leads by monitoring social discussions about your brand. By listening to what people are saying and jumping in on conversations when appropriate, it becomes easier to identify qualified leads, making it easier to close sales when the time is right. Building RelationshipsBy building relationships with people via social media, your sales team can help to build trust in your brand. By speaking with and engaging with not only individuals, but other companies as well, you’ll help to strengthen the identity of your brand. People and companies are more likely to do business with you if they feel like they know who you are. There are numerous ways that your sales team can accomplish this via social media. They can simply start discussions by posting questions on your social profile page or by tweeting them, or they can create groups on social channels such as LinkedIn or Facebook to which they can invite prospects. There they can ask questions or allow prospects to ask questions, helping to establish their authority while building strong relationships as well. Read more: SaaS - What is it simply? Keep Track of the CompetitionAnother advantage of using social media is that you can keep track of your competitor’s social activities. Many social sites, such as LinkedIn or Twitter, give you the ability to categorize prospects into different segments. One segment should be full of your competitors. Not only can you keep track of your competitors’ advertising campaigns as well as what they are saying to their prospects, you can see what is and what isn’t working for them, which is invaluable information. Increase ProductivitySocial intelligence, which includes being able to monitor discussions about your brand as well as look at the social activity of your prospects, helps to minimize the amount of time that your sales team wastes researching, prospecting and identifying trigger events. If your sales team is properly monitoring social activity regarding your brand, odds are new opportunities will pop up that weren’t present before as well.
It’s become more and more obvious over the last few years that social media isn’t just a necessary tool for your marketing team; it’s also a necessary tool for your sales team. If your sales team isn’t taking advantage of social selling, they should begin doing so immediately. Read more: Are Expired Domain Miners Worth It The new year can be a perfect time to re-evaluate your sales and marketing strategies to ensure that the following months result in strong sales. Taking proactive steps to ensure you don’t see a sales decline can help your business before it’s too late. Taking the time and putting in the effort to strengthen your business activities can greatly boost your bottom line. To avoid a sales decline this year, consider doing the following activities. Focus on Inbound Marketing If your sales activities are still largely centred on cold calling, you risk seeing a sales decline. Buying behaviours have changed and your selling strategies have to change, too. Cold calling and aggressive outbound techniques won’t work —as they haven’t for several years now. Put down that phone and start creating an inbound marketing strategy instead. With inbound marketing, you focus your efforts on pumping out fresh and informative content online—through your website, on your blog, on social media, and through email marketing—to lure potential customers to you. Chasing them won’t work, so get them to come to you by providing them with valuable information that they can use to make informed purchasing decisions. Inbound marketing will not only get you more customers and sales, but it will also increase your brand recognition and awareness, turn you into a thought leader in your industry, and build trust in order to turn one-time buyers into loyal customers. The Customer Is KingAre you still relying on the same old sales pitch that you use in every meeting? Do you tell every client about your newest awards and recognition? If so, it’s time to stop. The harsh reality is clients don’t care about you or your company. They care about themselves. In any sales opportunity, the customer is king. And every customer is different. Don’t use the same sales pitch on every client—tailor it to meet their unique needs. All it takes is a little effort and research. Stop talking about yourself and focus on them. On their needs, wants, and problems. Let them know what your products or services can do for them specifically. Have a conversation and be empathetic to their needs. Upgrade Your WebsiteOne of the most valuable tools you have in your inbound marketing toolbox is your website. In order to avoid a sales decline, upgrade your website for a better user experience. A stale, static website that isn’t updated frequently won’t attract and hold on to your visitors. Instead, make it fresh and dynamic and ensure that the style, design, and copy on your website are directly focused on the target audience you’ve identified. A responsive website that can be displayed well on any type of device—from a PC to a tablet and smart phone—can also help you stay profitable. Potential customers search for information online on a variety of devices and you don’t want to lose them because your website doesn’t show up well on their devices. Development custom ERP software can also help you. Be FlexibleEven the best sales and marketing strategies won’t be profitable forever. With technology constantly changing the game, it’s important to be flexible in every aspect of your business. New apps, software, and selling techniques are coming to light. You must adapt when necessary in order to avoid a sales decline. Look at the latest technology developments and see if any of them can help you get an edge over your competitors by making your business more efficient and streamlined. Go with the FlowIn order to avoid a sales decline, you must go with the flow—you can’t hold on to old ideas and tactics. You must adapt with the new world if you’re going to stay profitable in 2015. Create an awesome inbound marketing campaign, focus on your customer’s needs, upgrade and update your website, and be flexible with all your business activities. Make changes when needed.
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